| PRESS RELEASE
Naples, February 13th 2003
THE COMMITMENT OF THE GOVERNMENT BESIDE THE REGIONS OF THE SOUTH
FOR THE INTERNATIONALISATION
The Ministries of Foreign Affairs and Productive Activities have
jointly elaborated the “Operational Project of technical assistance
for actions related to economic and cultural internationalisation
in Objective 1 Regions”, called Italia Internazionale. Sei
Regioni per Cinque Continenti.
The project becomes part of the whole Community Set of supporting
initiatives and has 34,965 millions euros available, which will
be used to develop the planning and technical abilities of the Southern
Regions, favouring a better attitude towards the integration with
foreign markets at a macro-regional and worldwide level.
The Ministries jointly perform checking and monitoring activities
concerning the project.
A specially-created Internationalisation Technical Unit is used
in order to achieve the established aims. The Unit works in cooperation
and synergy with ICE and with the Istituto Diplomatico “Mario
Toscano”, operating on special purposes (see attached prospectus).
The Project represents an important tool to strengthen the strategic
context in which the increasing economic and cultural dynamism of
the South can find better developing opportunities. The technical
assistance actually represents a key factor of induced growth, aimed
at encouraging larger investments and creating those cultural and
knowledge conditions, which are essential to improve services and
system efficiency of Objective 1 Regions.
The main guidelines of the Project are the following:
" Defining strategies for regional internationalisation
" Developing awareness of existing opportunities within the
international markets (actions of multi- regional systems and scouting)
" Strengthening computer and information networks
" Creating Regional technical assistance facilities
" Expanding communication and promotion activities concerning
internationalisation opportunities
" Training
In this context, according to the agreement signed today by the
Ministries and ICE, the scouting actions in foreign markets and
the institution of the regional facilities are being started.
SCOUTING ACTIVITY
Knowing the opportunities offered by foreign markets represents
a priority in order to improve exchange activities and international
growth of enterprise systems, especially of small and medium-sized
companies.
ICE will carry out, through its foreign offices, a survey concerning
these opportunities in order to grant its contribution and guide
the internationalisation choices of Southern Regions.
ICE will analyse market trends in specific fields, sectors and districts
for each country and will develop feasibility studies about possible
partnership projects.
In this way, the Regions of the South will have at their disposal
an analytic and systematic country-related and at the same time
overall view, which can enable them both to develop supporting and
promoting policies and to establish and enhance lasting relationships
of institutional support to the internationalisation of the local
entrepreneurial system.
REGIONAL FACILITIES
The facilities distributed in each Region Objective 1 are working
local units aimed at providing technical support to regional administrations.
Each facility will see the presence of three experts who will assist
the Regions in their planning, identification and implementation
activities related to internationalisation actions, providing specific
skills and knowledge.
Facilities will represent a physical reference point for the whole
technical assistance provided within the Project and their experts
will work jointly with the regional branches for internationalisation
(which have already been instituted by the MAP and the Regions)
and with the experts of the Project Technical Unit.
The procedure to select the experts will be public and will use
the database created on the Web site of the two Ministries, called
Roster Esperti.
The Facilities will also play an essential role in the scouting
activity, since they are, together with the Southern Regions, the
addressees of feasibility studies and reports. So they will be enabled
to perform a matching function between the potentialities identified
abroad, the opportunities identified by the Technical Unit all over
the regional territories, and the regional planning.
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