The objectives of the MdM are:
1. Setting up a Permanent Consultation Network
for partners in Euromediterranean dialogue, with ITC back-up
(using the Intranet functions of the Portal "EUROMEDI.NET")
and periodic meetings based on sectors (Topic Forums). The preparation
for these meetings will be dealt with by permanent representatives
of the Partners at the MdM and based on the Action Plans outlined
below. These will converge on the annual "Assise del Mediterraneo"
with the participation of Government representatives at various
institutional levels, representatives of cultural bodies, captains
of industry and leaders of all the organisms constituting the
associative network of the Maison de la Méditerranée.
2. Carrying out Action Plans tackling the main
issues of development in the Mediterranean and fostering the
extension of Euromediterranean markets by means of partnerships
based on the consultation networks outlined above.
The Action Plans are designed to ensure a high degree of participation
in Euromediterranean markets, both in terms of services (engineering,
tourism, training) and of production of goods and the internationalization
of capital. Action Plans are envisaged in the areas specified
above.
The MdM, through the Action Plans, aims to promote (in both
planning and material terms) numerous Mediterranean circuits
of enhancement in the spheres of: traditional and artisan know-how
(ceramics, jewellery, cloth-making, etc.); quality agriculture
(traditional horticulture, gardening, cooking) and, of course,
the cultural heritage (retrieval of architectural techniques,
stonemasonry, restoration, etc.). Each of these will be accompanied
by high level training courses (International Mediterranean
Schools, with training made available in the various places
where the particular asset is to be found), processes of productive/commercial
exploitation (reformulation of processes of transformation,
certification of quality, brand promotion) and processes of
touristic-residential upgrading (with particular reference to
youth tourism and culture, rural residences, minor historical
centres, etc.).
Among the circuits of cultural exploitation there is the promotion
- both in terms of occupation and social organization - of women's
competence in human resources and at the same time empowerment
of women's presence in decision-making processes.
3. Implementing scientific research and training programmes
designed both to provide scientific and technical back-up
for the "Action Plans" and to create the trans-national
human capital required for Euromediterranean integration. This
will pave the way for sweeping processes of social transfer
of knowledge which, in the long term, will ensure a higher degree
of reciprocal knowledge for all peoples in the region. The programme
will be developed in cooperation with University Institutes
and high profile cultural and scientific bodies. It will involve
international seminars involving public and private operators
in the various sectors, giving rise in some cases to "Topical
Schools of Mediterranean Interest" in those sectors which
require constant homogeneization and in-service training for
operators. One of these will be a School of Advanced Training
for the support and furtherance of women's competence in decision-making
and social representation processes, as well as the labour market.
4. Creating a Multimedia Village which by means
of multiple means of communication (Portal "Euromedi.net",
Multimedia agency for information in the Mediterranean "Mednetwork",
Virtual Museum of the Mediterranean, Museum of Arts and Crafts,
Major Publishing Ventures of the Mediterranean) sets up a systematic
encounter between Euromediterranean cultures and their diffusion
worldwide (exploiting the technologies of digital convergence).
All these facilities will be supplied by a Multidisciplinary
department in which international workgroups of young people
will collect, inventory, collate, translate and disseminate
material concerning the evolution of the various expressions
of Euromediterranean culture in the following spheres:
Cultural (historical and contemporary productions
of literature, cinema-television, theatre, music, art-monuments,
applied crafts);
Scientific (dissemination of analytic material
prepared by the professional teams working on the Action Plans);
Institutional (evaluation of crisis scenarios);
Informative (extension of the offer of information
in publications and video, to increase social awareness of the
region).
The multimedia department will be able to call on contributions
from the professional and scientific personnel working on the
Action Plans and the large quantity of international relations
which the permanent representatives and partnership network
of the MdM will make constantly available.
Furthermore the MdM will adopt the model of the "network
organisms of economic consultation-cooperation", matching
this with ITC technologies in order to organize Euromediterranean
markets in those areas of public economy in the hands of local
authorities.
By fostering the competence which society attributes to women,
training programmes will be developed to promote horizontal
competence and the activation of cooperative leadership.